INTEGRATED EVENT EXPERIENCE
LOCATION
Bebek Seaside Run
SCOPE
Community Experience Design
Run Route Curation
Influencer Hosting
Content Direction & On-Site
Production
Guest Flow & Operations
Brand Integration & Field Management
ON SPORTS RUN
Bebek Seaside Run
ON SPORTS
- A carefully mapped-out Bebek seaside route designed to reflect On’s natural, light and airy running philosophy.
- A dedicated influencer lounge where guests were welcomed post-run, offering a relaxed environment for recovery, conversation and brand immersion.
- A content-focused setup enabling natural daylight shooting, product close-ups and dynamic running visuals perfectly aligned with On’s visual language.
SAMSUNG
x Harper’s Bazaar
JACK DANIEL’S
x New Year’s Eve
PLANNER GROUP, 2024 All Rights Reserved
PLANNER GROUP, 2024 All Rights Reserved
